Kiip Keeping It Real as Mobile Advertisers Take Note
Kiip is keeping it real — and a recent round of strategic funding proves investors like that idea very much….
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The Rise of the ‘Mobile Strategist’
It’s a new job title that may soon find its way to the posted job openings at your company (if…
Battle of the Holiday Platform Hulks as Twitter, Facebook Seek Holiday Season Advertising
What company is getting the lion’s share of holiday marketing attention this year? It’s Facebook, according to recent surveys. A…
All Things Old Made New Again? Email Is Top Category for More Marketing Money in 2015
It’s not going away — and it just might get better. Yes, we’re talking about email, the death of which…
What's The Leading Cause of Enterprise Mobile App Failures?
Kony, a cloud-based enterprise mobility solutions company, is out with a new report that seeks to answer a burning question:…
Email Still Preferred by More Than Half of Consumers For Brand Communications
Yes, it’s true, according to a new MessageSystems survey, that just over 50 percent of consumers don’t want interactions or…
Think Marketing, Public Relations and Advertising are All The Same? Think Again!
If you’re a business owner, we want to ask you a question and need an honest answer: Do you know…
Is Facebook a Fiasco for Budding Entrepreneurs?
Are you — like most people — checking into Facebook multiple times a day? And is the time spent adding…
ICF International to Acquire Digital Marketing Tech Firm
A recent announcement by ICF International indicates that they will soon acquire the digital marketing firm Olson. The two companies…
Get Your Business Ready for the Holidays with These Social Media Marketing Tips
Holiday shopping is what helps many companies rake in the bulk of their yearly profits. Sitting back and hoping the…