New AppsFlyer Report Points to $700-$800 Million Lost to Fraud in Q1 2018
This week, AppsFlyer issued its State of Mobile App Install Fraud Q1 2018 report, which examines more than 6,000 apps…
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AppsFlyer Releases New Performance Index
The AppsFlyer Performance Index has been, the company touts, “the industry-standard report card for mobile advertising since 2015.” If you’re…
PushSpring Partners With AppsFlyer to Expand and Activate Target Audiences
PushSpring, the largest independent app-based mobile audience platform, has announced a partnership with the leading mobile attribution and marketing analytics…
AppsFlyer Touts First-To-Market Agency Transparency Solution
Ahead of the long holiday weekend, AppsFlyer — a global powerhouse in mobile attribution and marketing analytics — announced Agency…
AppsFlyer Advances Fight Against Mobile Ad Fraud
Ahead of the long holiday weekend, AppsFlyer — a global leader in mobile attribution and marketing analytics — announced Active…
AppsFlyer Helps Marketers ‘Pivot’ and Make Progress by Excelling without Excel
Ahead of the weekend, MMW was briefed by AppsFlyer – a leading mobile attribution and marketing data analytics company —…
AppsFlyer Confirms ‘Comprehensive Integration’ with Adobe Marketing Cloud
In case you missed the news, AppsFlyer — a leading mobile attribution and marketing data analytics company — has just…
AppsFlyer Raises $56 Million
On Tuesday, MMW was briefed by the team at AppsFlyer, the leading mobile attribution and marketing data analytics company whose…
AppsFlyer Gives Marketing Professionals Something to THINK About
AppsFlyer, a mobile attribution and marketing analytics company, announced ahead of the weekend the availability of its data and marketing…
AppsFlyer Launches Mobile Device-Level Ad Fraud Prevention Tech
Ahead of the weekend, AppsFlyer — a mobile attribution and marketing analytics company — has just released new data forecasting…