Cross Device Marketing Giant Tapad Partners with Sojern
On Thursday, MMW learned that Tapad — a leader in cross-device marketing technology — has secured a new partnership with…
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New Report Points to Asia-Pacific for Big Mobile Ad Growth
According to a new report from Smaato, a leading global real-time advertising platform for mobile publishers and app developers, Asia-Pacific…
Marchex Speech Analytics Sets Industry Standard in Customer to Business Call Analytics
Marchex, a mobile advertising analytics company, announced Thursday the results of a product test, independently verified, of its recently launched…
Just How Important is Software to the Economy, Jobs and GDP?
Software — particularly cloud-based technology — is now creating roughly $1.4 trillion in economic value in the U.S. and is…
Leading Global Event Management Platform Acquired by HGGC
etouches, a global provider of cloud event management software and sourcing solutions, has announced that it has been acquired by…
DeepMarkit Targets the ‘Next Level’ of Interactive Marketing
This week, DeepMarkit Corp. — a producer of gamified marketing solutions for businesses of all sizes — provided MMW with…
NFC Mobile Marketing For Dummies Book Now Available
Thin Film Electronics ASA, in conjunction with publisher John Wiley & Sons, Inc., announced today the release of a new…
PredictSpring Partners with Tommy Hilfiger to Launch New Mobile App in Europe
Fashion News: PredictSpring, a mobile commerce leader, today announced it has partnered with Tommy Hilfiger, a world recognized premium lifestyle…
Report: The State of Workplace Communications is Disconnected
Dynamic Signal has just announced its launch of “The State of Workplace Communications” report — its first annual study of…
Accenture: Post and Parcel Organizations Have Opportunities to Turn Digital Investments into Financial Benefits
Improving digital performance at post and parcel organizations is critical to successfully capturing the revenue potential created by the explosive…