ADYOULIKE, a well known native advertising technology company, has just found a new logo it likes.
The firm announced a complete brand re-launch, including a new logo, in response to its hyper-growth globally.
“The new branding better aligns the company with its international expansion and global growth objectives for 2016,” reads a company news release.
ADYOULIKE, which pioneered native advertising in the European market, has been a leader in the development of programmable native advertising, currently one of the fastest growing channels in advertising.
Other rebranding efforts include a revamped website, as well as agency and publisher marketing collateral. Promotional event and marketing partnerships will be announced soon.
“I am proud of this new logo which manages to translate our mission and our strengths,” said Julien Verdier, the CEO and co-founder of ADYOULIKE. “Native advertising is the future of advertising, and we are creating and developing powerful technological advancements that can ensure its expansion.”
This new visual identity was created by Elie Majorel, Head of Design at ADYOULIKE in what he describes as “a new logo that underlines technological strength with sobriety.”
“The elegance and simplicity of the black and white are the promise of unique advice and expertise from a native advertising pioneer,” noted Majorel. “A discreet allusion to the feed, thanks to the verticality of the words and the point referring to the URL, remind that ADYOULIKE is a digital start-up.”
