Facebook Makes the Grade: Social Site Gets A, But Room for Improvement for All Social Networks
When eMarketer asked executives from 29 companies (including advertising agencies and client-side marketers) to grade the “Big Three” social sites…
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Op-Ed: Interactive Media Enthusiasts Unite — Facebook Rolls Out 360-Degree Videos
The following is guest contributed post by Deidre Bakker-Riches, owner of a boutique marketing firm and consultancy, Twlv31 Marketing, and…
Facebook Means Business: Social Site Makes Big Play with Updates for Mobile, Call-to-Action Buttons
Yes, Facebook is the king of the social media mountain. And by golly, it wants to stay there. Now Facebook…
Hey, Facebook – Who Loves You, Baby? Turns Out It’s Retailers
Facebook should expect some lovey dovey Valentines come February — from retailers. While retailers are upping their social media ad…
Them’s Fightin’ Words! Telecom Exec Says Ad-Selling Companies Like Google and Facebook Should Pay Carriers for Mobile Data Usage
Deutsche Telekom’s senior vice president of technology, strategy, governance, and programs Tomasz Gerszberg has gone where no telecom exec has…
Eat Our Dust, Google and Twitter: Instagram Mobile Ad Revenues Forecast is $2.81 Billion by 2017
“Eat our dust, Google and Twitter.” Yes, that’s what Instagram might be thinking about now. After all, Instagram could very…
Google Recoups Paid Search Share, While Facebook Surges in Display Share
A new report has just crossed our desks from IgnitionOne, a global marketing cloud leader. Its Q2 2015 Digital Marketing…
Facebook Unfriends ‘Who Deleted Me’ App
Do we “like” this or not? ROFL Recently, an app was yanked due to a request made by Facebook, an…
comScore: Apple is Top Smartphone Maker, Facebook is the Top App
A new report is out from comScore, Inc., a global leader in digital media analytics. Data from comScore research arms…
Sharing the Video Wealth: Facebook Announces New Video Revenue Split Deal
Video producers could be making more money soon. Word just out is that Facebook is preparing to give creators of…