Geofencing, Mapping and Inventory Search: Welcome to Target’s StoreMode
Are you ready for Black Friday later this week? Target certainly is. After a 40 store trial earlier in 2014,…
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Target Aims to Dominate Holiday Marketing, Shopping, and Sales
The increasingly savvy mobile marketing and digital advertising gurus at Target believe they have put the retail giant on pace…
Marketing Mission Impossible: Last Year’s Hacked Stores Unlikely to Recover This Year
If you haven’t already begun receiving messages in your smartphone or in your inbox about the “unprecedented security” of shopping…
Digital Fraud Advisory Issued Following Target Security Debacle
On Friday, Scambook, a web-based complaint resolution platform, issued a fraud advisory to consumers who used a credit or debit…
Preorders Begin for Apple’s iPhone 5C
Overnight, Apple began taking pre-orders for its new iPhone 5C in 10 countries around the world. Customers in the US,…
94% of Top U.S. Advertisers Now Using Mobile
94 of the top 100 U.S. advertisers have now mobilized their marketing efforts by implementing some form of mobile marketing…
Is Your Favorite Brand a Social Media Power Player?
The steady rise of social media has every company reconsidering marketing strategies and how they sell their products or services….
Fast Company and Target Issue Mobile Challenge
Big news from both Fast Company and Target this week. Fast Company has confirmed tomorrow’s launch of a new website…
Staples to Reportedly Begin Selling Apple’s iPhone, iPad
It’s an unlikely retail partnership that is apparently a done deal. According to published reports late Thursday, Staples will begin…
Facebook ‘Likes’ Gift Cards for New Retail Effort
Facebook is touting the availability of new reusable offline gift cards. Simply called “Facebook Card,” the offering allows you to…