New data and corresponding projections published Wednesday from Infonetics Research are raising eyebrows with regard to the forecasts presented for machine-to-machine (M2M) connections and services by technology, vertical, and geographic region.
“M2M is one of the fastest-growing major new segments for service providers,” says analyst Godfrey Chua, who directs Infonetics Research’s M2M and Connected World program. “We forecast global revenue from M2M services to more than double between 2012 and 2017, from just under $15 billion to $31 billion.”
Other M2M market highlights from the new report include:
- There were nearly 1.4 billion M2M connections worldwide in 2012, with PAN wireless technologies comprising the vast majority
- Making up just under 190 million connections today, M2M connections via cellular and other WAN wireless technologies are projected to nearly triple by 2017, becoming the largest growth engine for operator revenue
- More than 16% of total M2M service revenue, almost $2.4 billion, is derived from M2M “backhaul” services
- The automotive, transport, and logistics sector made up 1/3 of total M2M service revenue in 2012, driven by vehicle tracking, navigation, and delivery applications
- North America and Europe are the key centers of M2M service growth, together accounting for 72% of the total market
- In 2012, China Mobile overtook AT&T in M2M connections leadership, but AT&T remains the revenue leader due to higher ARPC (average revenue per connection)
“What’s often overlooked about M2M is that it will be delivered to the world by way of a portfolio of access technologies,” Chua adds. “Cellular networks represent the most meaningful revenue opportunity for operators, but by far the most popular way to connect to M2M services is via PAN (personal area network) wireless technologies, such as WiFi, Zigbee, Bluetooth, and IP500, which do not generate connection revenue. It’s critical that mobile operators incorporate a broader view of the various M2M access technologies into their M2M strategies.”
