CBN Campus Media, Blue Bite to Expand Campus mTAG Magnet Program
According to an announcement shared recently with and by the MMA, CBN Campus Media — a leading provider of integrated…
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Lamar Advertising Prioritizing Mobile Interactivity
Representatives for Lamar Advertising Company recently confirmed to MMW its new partnership with Blue Bite. One of the largest outdoor…
Blue Bite Deploys First-of-its-Kind NFC Campaign for HotelTonight, Sees 15K+ Mobile Engagements
Blue Bite, a mobile marketing company that specializes in location-based campaigns, has published results of a recent NFC-enabled mobile campaign…
NFC World Alliance Forged by Mobile Marketers
The “NFC World Alliance” sounds like a professional wrestling organization. But mobile marketers aren’t taking on the WWE. Instead, they’re…
Blue Bite Launches Interactive Campaign For TNT’s “Rizzoli & Isles” Using NFC, WiFi and QR
Blue Bite and partner Pearl Media have launched what’s being called the first-ever NFC-enabled storefront in the U.S to promote…
Blue Bite and Reach Media Group Partner To Launch First-Ever NFC-Enabled Ad Network
In a first-of-its-kind launch, Blue Bite — the leading proximity marketing provider in the US — has teamed with digital…
Media Agency Reorganization is Critical
The following is a guest post by Dan Trigub, VP Business Development at Blue Bite. A few weeks ago I had the pleasure…
The Parallels of In-App Advertising and Mobile Marketing with Digital-Out-of-Home Media
The following is a guest post by Dan Trigub, VP Business Development at Blue Bite. This week marks the launch of Digital Signage…
The Importance of Bridging Placed Based Media & Mobile Phones, and 7 Ways To Do It
The following is a guest post by Dan Trigub, VP Business Development at Blue Bite. As we all know, over…