Millennial Media Details Successful RIch Media Mobile Campaign for Green Lantern Debut Across Europe
To gear up for the pan-European release of the movie Green Lantern this summer, mobile advertising powerhouse Millennial Media teamed…
European mobile advertising
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European Mobile Advertising Market to Reach $1.03B by 2014, Just $264M by Year’s End
According to UK-based research firm mobileSQUARED, the market for mobile advertising in Europe is set to reach the $1B mark…
Rich Media Mobile Advertising Provider Greystripe Expands To Europe
Greystripe, a provider of rich media mobile advertising solutions, today announced they’ve expanded services into Europe through partnerships with European…
Earlier Rumors of European iAd Launch Correct
On Tuesday, MMW picked up on an interesting report from the Financial Times of London, which suggested that Apple’s mobile…