Greystripe Debuts New “Ad Booster” Mobile Ad Units to Drive Relevance & Targeting
Mobile advertising network Greystripe has announced some innovative new mobile ad units focused on making the experience more relevant, targeted,…
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Website Magazine Ranks Top 50 “Movers & Shakers” In Mobile Services
Website Magazine, a print and digital publication tailored to “Website professionals,” has published its latest “Top 50 Movers and Shakers…
Two Out of Three Moms Now Use Smartphones While Shopping
The mobile revolution is being shown some motherly love, according to the findings of a new Greystripe study. Based on…
ValueClick Pays $70 Million for Mobile Ad Network Greystripe
On Monday, ValueClick announced it’s latest acquisition. For the hefty price of $70 million, ValueClick has acquired Greystripe, a well-known…
Rich Media Mobile Advertising Provider Greystripe Expands To Europe
Greystripe, a provider of rich media mobile advertising solutions, today announced they’ve expanded services into Europe through partnerships with European…
Greystripe’s Newly Launched Mobile Web Ads Outperform Static Display Ads By 136%
A couple weeks ago, we reported on Greystripe releasing their unique rich media ad-units for the mobile Web, using proprietary…
Who Needs iAd, MobilityWare Claims $300K Monthly Revenue Using Greystripe
Mobile app monetization is big business these days, with more and more reports circulating about developers and the mounds of…
RIM Shopping For Its Own Mobile Ad Network, Rumored To Be In Talks With Millennial Media
According to an article in the Wall Street Journal today, Blackberry-maker RIM is in the market for a mobile advertising…
Greystripe Announces 5-Day Campaign Turnaround To Those Angry Over iAd Delays
On the heels of advertisers expressing frustration over long delays associated with Apple’s tight control over iAd, Greystripe has announced…
Greystripe Continues Massive Expansion, Now Integrates With AdMob-Owned AdWhirl
Greystripe today announced a new partnership with AdMob-owned AdWhirl to enable app-developers to incorporate Greystripe’s banner ads, including its popular…
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