TapIt! Debuts Proprietary RTB-Enabled Mobile Advertising Platform
It’s been announced that TapIt has debuted a new RTB-enabled mobile advertising platform aimed at agency advertisers and mobile app…
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InMobi Acquires HTML5 Rich Media Mobile Advertising Provider Sprout
Independent mobile advertising giant InMobi has announced plans to acquire Sprout, a startup specializing in HTML5-based rich media mobile ad…
Medialets Debuts “Create,” A Rich Media Mobile Advertising Certification Program
In an attempt to help the mobile advertising industry learn more about the creative process associated with rich media ad-units,…
Medialets Goes Worldwide, Powers Rich Media Mobile App Ads In Japan, Europe And Beyond
With mobile apps solidified as a global phenomenon, rich media ad-units are the prime vehicle for brands wanting to reach a…
OpenMarket Expands Cross-Network MMS, Becomes Approved MMS Aggregator For All Major Carriers
OpenMarket today announced that its further expanded its leading MMS connectivity solutions for advertisers, mobile marketers and merchants that deliver…
Medialets Launches “Enrich” To Channel Unique Cross-Platform Rich Media Ads To Other Ad-Networks
Medialets today announced a new preferred partner program called “Enrich” to make the company’s rich media ad formats available across a broader…
Medialets Debuts Rich Media Ad SDK For Android Devices
On the heels of debuting unique ad-units tailored specifically for the iPad, Medialets today announced the upcoming availability of its…