Google Adding +1 Buttons to Mobile Web, Mobile Display Ads
It was announced today that Google will begin adding +1 buttons to their Web and mobile display ads in early…
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Study: Banner Ads on Mobile Devices See Higher CTR Than On PCs
There’s been a lot of debate regarding CTR for banner ads on mobile devices. Many argue that mobile users click…
ABI Forecast: Revenue From Just Mobile Display Ads To Reach $1.5 Billion In 2016
New forecasts out from ABI Research estimate revenue from mobile display ads is set to reach $1.5 billion by 2016….
Hipcricket Mobile Advertising Network Grows Tenfold In 2010, Completes 75,000th Mobile Marketing Campaign
Mobile marketing and advertising provider Hipcricket today announced impressive growth figures for the year, saying the network has grown tenfold…
Q2 Mobile Ad Impressions Grow 61% Over Q1, According To New Report From BuzzCity
Global mobile media company BuzzCity today released the results of its “Global Mobile Advertising Index” for Q2 2010, in which…
MMA Updates Mobile Marketing Guidelines
With the increased popularity and use of mobile video and television, the MMA has updated their mobile marketing guidelines to…