TapIt! Launches New Self-Serve Mobile Advertising Portal
Mobile advertising provider TapIt! announced recently the debut of its brand new self-serve platform, allowing brands to launch mobile ad…
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Federal Election Commission (FEC) Approves Proposal to use SMS for Political Fundraising: What you need to Know
It was announced last night that the Federal Election Commission (FEC) approved the proposal to use text messaging to raise funds…
ExactTarget Launches new Mobile Marketing Solution, Integrating Email, SMS, Social and Web
ExactTarget, the Email Service Provider turned “interactive marketing” provider today announced the debut of its brand new mobile solution at…
Infographic: America’s Obsession With Mobile
As an avid reader of Mobile Marketing Watch, you know how much we love infographics, which is why we’re bringing…
Just How Effective is Mobile Marketing?
The following is a guest post from Jason Wells, CEO at ContactPoint. Mobile marketing produces more results more quickly than…
Innovation with SMS – How “TextKey” from TextPower is Revolutionizing Authentication
We cover SMS in regards to mobile marketing every day here on MMW, but every now and then we come…
5 Viable Business Solutions for Text Messaging
The following is a guest post by Endre R., a freelance writer and occasional guest blogger on many topics related to…
New Webinar: How Consumers Use Mobile to Engage with Your Brand
Mobile Marketing Watch is proud to be sponsoring a new webinar entitled “Go Mobile: How Consumers Use Mobile to Engage…
New mobileStorm Webinar Shows Businesses how to Begin Leveraging SMS Marketing
The team over at mobileStorm is holding a new webinar with the aim of showing businesses how to begin leveraging…
Mobile Commerce: Getting in Right
The following is a guest post from Jim Wehmann, senior vice president of global marketing for Digital River. Mobile commerce continues…