Infographic: Why Marketing with Mobile First in Mind Matters
It’s a term we hear quite often — mobile first. While countless companies have, indeed, gone mobile first, the same…
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Twitter Targeting Mobile Marketing in India
Make no mistake about it, Twitter is eager and ready to bring your marketing message to mobile screens across India….
A Picture May Be Worth 1,000 Words … and Also $35 Billion
Facebook wasn’t crazy to pick up Instagram, the photo-sharing service that could now be worth $35 billion, according to one…
Cookies Crumbling As Top Choice Now That Atlas Tracks Consumers via Facebook
There’s a fascinating interview at eMarketer that underscores something we’re witnessing more and more: cookies are gone as a top…
Tumblr Talks Turkey: Yahoo Property Touts Platform as Place Brands Can Be Creative, Build Loyalty
It’s the perfect time of the year for Tumblr to be talking turkey. According to Tumblr CEO David Karp, his…
What’s Cooler than Twitter in the UK? A Lot, Apparently
According to U.K. consumers, Instagram is cooler than Twitter. The CoolBrands top 20 has debuted for 2014 and it shows…
Facebook Moolah Continues the Move to Mobile
Where’s Facebook making the major share of its moolah? Look no further than mobile. Mobile ad spending on Facebook has…
JP Morgan Analyst: Mobile Will Propel Twitter Growth
Twitter is an interesting example of fluctuating infatuation. One week, critics are lamenting its lack of growth or aggressiveness. The…
4 Emerging Concepts & Trends in Social Media Marketing
When Beyoncé released her self-titled album late last year, she didn’t go through any of the traditional promotional means, which…
Social Media The Primary Area Online Markers Must Focus Their Attention
With 75% of consumers ages 18 to 44 utilizing their smartphone for social media more than anything else, online marketers…