Retailer Rewards Programs Falling Short and Disappointment is Being Shared Via Social Media
Many major retailers offer reward programs for their loyal customers. While this sounds as though it would be a good…
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IDC Report on Social Technology in Talent Reveals that ‘HR Execs are Still Slow to Adopt’
IDC is out with its 2015 MarketScape report, which profiles and positions the leading providers in the worldwide social technology…
Adapt or Fail, How Mobile Can Meet the Hype
The following is an exclusive guest contributed post from David Giannetto (@dgiannetto), the author of Big Social Mobile, How Digital…
A Satisfying Deal: Sprinklr Acquires Get Satisfaction
The team at Sprinklr confirmed this week to MMW its acquisition of Get Satisfaction, a San Francisco-based online customer community…
Cheetah on the Prowl for Nanigans
Cheetah Mobile Inc., a mobile Internet company in China, said this week that it has made a strategic investment in…
SXSW 2015: What’s Topped Twitter Out of Texas So Far?
With most of SXSW 2015 now in the rear view mirror (but don’t worry, there’s still much, much more to…
Social Media, Mobile Marketing at Top of Marketer ‘To Do’ Lists
What marketing venues are hot and should be at the top of the list of savvy advertisers? Social and mobile….
Appeals Court Gives Go-Ahead to Text-Spam Case Against Path Messaging Service
The gavel has come down on mobile social network company Path. The firm will not be able to appeal the…
RIP for FB? Snapchat CEO Evan Spiegel is Already Writing a Eulogy
Evan Spiegel, the sassy CEO of Snapchat, isn’t mincing words when it comes to Facebook. He’s even predicting its (if…
Battle of the Holiday Platform Hulks as Twitter, Facebook Seek Holiday Season Advertising
What company is getting the lion’s share of holiday marketing attention this year? It’s Facebook, according to recent surveys. A…