How is Social Data Influencing B2B Sellers and Buyers?
Social data, once a consumer-marketing phenomenon, is now a mainstay of B2B. Today, social data symbiotically guides the spending of…
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Social Home Improvement Site Houzz Makes a Move to Monetize
When it comes to social media, new contenders in the industry have the most success if they are geared toward…
When it Comes to Mobile Marketing, Text Beats Apps Hands Down
The following is an exclusive guest contributed post from Joe Brannon, CEO of textLIVING. Smartphones are quickly becoming the digital…
Facebook Moolah Continues the Move to Mobile
Where’s Facebook making the major share of its moolah? Look no further than mobile. Mobile ad spending on Facebook has…
In the 'Mood' for a New Social Marketing Tool?
Mood Media, a provider of interactive marketing solutions for local small- and medium-sized businesses, tells MMW that it has just…
Infographic: Maintaining a Healthy Twitter Feed
This week, the folks at Sprout Social — a particularly efficient platform for social media marketing management — shared with…
Facebook Launches ‘Mentions’ App for Public Figures
What’s better than keeping up with the famous and nearly famous on Facebook? Not much, perhaps. Note that almost 800…
How Much Time Does The Average American Spend on Facebook Every Day?
Americans are now spending more time than ever on social media. Although that much is already obvious, what isn’t as…
Brands Pairing with Popular Users on Social Media
When Jessica Shyba posted a photograph of her infant son napping with his puppy, she became an instant online success,…
Utilizing Photo Sharing To Increase Customer Engagement
If you have social media profiles for your business on sites like Instagram, Tumblr, or Pinterest—you may be wondering what…