Apple’s New Mobile Ad Strategy and Your Privacy: What You Need to Know
In order to boost the profits of developers and increase its mobile ad presence, Apple has begun – as of…
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Facebook Moolah Continues the Move to Mobile
Where’s Facebook making the major share of its moolah? Look no further than mobile. Mobile ad spending on Facebook has…
Verifying Video: Nielsen and Adobe Partner to Create Digital Ratings Product
While marketers are getting better at creating engaging video, measurement of the effects has been slower to rev up. Now,…
Google’s Android One Launches In India, But They Have They May Have A Long Road Ahead
Google recently launched a new line of Android One mobile devices in India, allowing access to more affordable smartphones and…
Wearables Welcomed to Fashion Week in Paris
According to Women’s Wear Daily, Apple is bringing its eagerly anticipated Apple Watch to Paris for Fashion Week. Citing French…
Marin Software Aims to Take Cross-Platform Marketing to a Whole New Level
These days, cross-platform marketing is playing a larger role in the success of campaigns for businesses both large and small….
Covario: Mobile Search for Electronics, Retail in Growth Mode
Devices with smart search features and voice-assisted services are luring more dollars into mobile search engines, apps, and Web sites….
More Exploits Expected to Enter Organizations via Mobile Devices
Alarm! Alarm! Alarm! A new report is sounding the security alarm — and rightly so — for companies with BYOD…
NAB Talks the Benefits of Securing a Merchant Account
For many years mom and pop retailers were able to successfully stay in operation by accepting cash as their only…
Infographic: Why Marketers Must Make Women a Higher Targeting Priority on Social Media
One study after the next points to the same conclusion: women and social media are a powerful pair. Like never…