Marin Software Archives - Mobile Marketing Watch

Holiday Shopping Weekend Stats: Mobile Clicks Increase, But Not at Expense of Desktop or Tablet Devices

Barton1 mins

Marin Software Incorporated is out with its post-Black Friday and Cyber Monday data analysis for retail clients. The company, a…

Marin Software Scores New Partners for Faster Mobile Audience Onboarding

ChristaH1 mins

Marin Software Incorporated, provider of a cross-channel performance advertising cloud for advertisers and agencies, confirmed to MMW on Monday its…

Marin Software Confirms Integration With Instagram Ads API

MikeR1 mins

Another day, another marketing partner for Instagram. Marin Software, a provider of cross-channel performance advertising cloud, told MMW on Thursday…

What Do You Get When You Cross Full-Funnel Marketing Automation and Paid Online Advertising?

Kevin Matthies1 mins

It sounds like the set up to a punch line. But there’s no joke here. In fact, it’s a new…

Marin Software Report Insight: Mobile Ads Moving from Merely Influencing to Converting

Barton1 mins

Engagement is great, but nothing warms the cockles of marketer hearts more than conversions. A new Marin Software report shows…

Facebook’s New Ad Platform Forges Partnership With Marin Software

michael1 mins

There is still much buzz about Facebook’s new ad platform and steps are already being taken to take things to…

Marin Software Aims to Take Cross-Platform Marketing to a Whole New Level

ChristaH1 mins

These days, cross-platform marketing is playing a larger role in the success of campaigns for businesses both large and small….

Google’s 2016 Mobile Revenue Projected to Reach $20 Billion

jaredreitzin1 mins

Mobile already means big business for Google. But if the latest industry projections manifest, business is going to get much,…