mobile ad-units Archives - Mobile Marketing Watch

Can You Really Take the Guesswork Out of Mobile Advertising?

MikeR1 mins

eMarketer estimates that mobile ad spending will spike from $8.4 billion in 2012 to $37 billion in 2016. But in…

michael1 mins

The rapid growth of mobile video is impacting big business in a big way. From expanding consumer access to popular…

MikeR1 mins

With video ads emerging as the most effective and engaging ad units available in the entire mobile ad ecosystem today,…

justinmontgomery1 mins

Google today announced new mobile ad-units along with some interesting new stats in regards to mobile search. According to the…

justinmontgomery1 mins

Mobile advertising network Greystripe has announced some innovative new mobile ad units focused on making the experience more relevant, targeted,…

justinmontgomery1 mins

The IAB is trying to standardize the way rich media mobile ad units are created and distributed in hopes of…

justinmontgomery1 mins

AdMob is celebrating the one-year anniversary of its acquisition by Google, and is announcing some impressive statistics as a result. In total,…

justinmontgomery1 mins

Moolah Media, the 6 month old startup that bills itself the “highest-performing US-based mobile affiliate network,” has launched a new…

justinmontgomery1 mins

Google’s AdMob today launched several new additions to its mobile advertising platform, with the primary being the beta launch of its SDK…

justinmontgomery1 mins

iVdopia, the mobile advertising network with a focus on rich media and primarily mobile video, announced today that its innovative…