Company Aims to Make Proximity Marketing More Effective
Making proximity marketing more effective is a paramount concern among many companies today, but one in particular says its actively…
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Blue Bite Launches Interactive Campaign For TNT’s “Rizzoli & Isles” Using NFC, WiFi and QR
Blue Bite and partner Pearl Media have launched what’s being called the first-ever NFC-enabled storefront in the U.S to promote…
Ace Marketing Expands Proximity Marketing Network, Reaching 60M Mall Visitors Monthly
It was announced recently that Ace Marketing & Promotions — known primarily for their location-based (proximity) marketing solution — is…
Blue Bite and Reach Media Group Partner To Launch First-Ever NFC-Enabled Ad Network
In a first-of-its-kind launch, Blue Bite — the leading proximity marketing provider in the US — has teamed with digital…
Amobee Takes Proximity Marketing Outdoors
Looking to transform outdoor media as we presently know it, Amobee Media Systems has announced a new proximity marketing model…
The Importance of Bridging Placed Based Media & Mobile Phones, and 7 Ways To Do It
The following is a guest post by Dan Trigub, VP Business Development at Blue Bite. As we all know, over…
Research: Mobile Proximity Marketing To Reach $750M By 2011 And Nearly $6B By 2015
There’s long been debate over the concept of “proximity” in terms of marketing, but a new report out by Borrell…
mobileStorm Publishes In-Depth Mid-Year Mobile Marketing Report
It’s not often a comprehensive industry report comes along that takes the simple approach of explaining where the industry has…
FuturLink Claims 16 Million Mobile Downloads From Proximity Marketing Campaigns
Let’s face it, proximity marketing has largely failed in North America given its less-than-perfect user experience, privacy issues and host…
Bluetooth Proximity Marketing Comes To National Hotel Chains Thanks To QderoPateo & Kommunity Kiosk
Qdero Pateo, the innovative mobile technology company we’ve covered many times in the past, announced today they’ve partnered with Kommunity…