Proximity Marketing Tested @ Nascar Events
Fans that attended last weekend’s Coke Zero 400 at Daytona were greeted with a unique form of marketing and interaction…
bluetooth hotspot
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AdvaTEX Mobile Media’s Take On Proximity Marketing
I came across a company I’d never heard of today, called AdvaTEX, that’s yet another player in the proximity marketing…
Turn Your Cell Phone Into A Mobile Bluetooth Hotspot
We’ve covered bluetooth proximity marketing before, that usually consist of a small module or something based on a PC or…
Shopping Malls Turn To Bluetooth For Marketing
A company that owns several shopping malls in South Africa recently teamed with a company called MobiBlitz, to install and…
Become Your Own Mobile Marketing Agency, Part Two
In part one, we discussed how beneficial bluetooth proximity marketing can be, especially for small local businesses. The fact that…
Become Your Own Mobile Marketing Agency, Part One
Large companies and brands are already using mobile marketing campaigns to engage their customers and to attract new ones, but…
Proximity-Marketing Provider Building Bluetooth Network
I stumbled on a new provider of bluetooth-based mobile advertisements today that, according to their website, is slowly building it’s…