All Downhill Now? Messaging Revenues Expected to Decline by $600 Million
Juniper Research is out with new research that suggests the messaging market will decline from $113.5 billion in 2014 to…
MMS
Read More
SMS Segment Looms Large with 90% of Revenue as Mobile Advertising Market Grows
As the global mobile advertising market continues to grow, it’s clear that the SMS segment dominates the terrain. Why the…
Mobile Instant Messaging: Popular But Not Profitable
We’ve known for some time it’s popular, but now we know for sure it’s just not that profitable. A new…
Operator Revenue from SMS, MMS on The Decline
On the heels of new reports indicating that millions of consumers are adopting free social and messaging apps across iOS…
Mobile Carriers Boosting Battle Against Spam, Threats
Just in time for the new year, market research firm Infonetics Research has published excerpts from its latest SMS/MMS Security…
Report: 8 in 10 US Consumers Use Multi-Service Messaging
On Tuesday, Acision published new research indicating that 8 in 10 US consumers now use multi-service messaging. Acision, finds that…
Mogreet Launches Self-Service Text Messaging Platform
This week, Mogreet launched Mogreet Express, which the company is calling a first-of-its-kind self-service text messaging platform that gives small-…
Wine Industry Raises its Glass to Mobile Marketing
Underscoring the diversity of industries exploring the promotional power of mobile marketing, Snipp Interactive has lifted the curtain on its…
Dealing with Short Code Probation
The following is a guest post by Greg Hickman, a mobile marketing consultant and founder of MobileMixed.com. Hello and welcome…
Mobile Messaging Apps Won’t Top SMS For Years, Says Informa Report
According to a new report published Tuesday by Informa Telecoms & Media – a reputable provider of business intelligence and…