It’s impossible to overstate the importance of an effective website for a small business owner. However, according to the small business mobile payments experts at PayAnywhere, many entrepreneurs make potentially costly mistakes.
To achieve maximum success with a minimum of errors is the name of the game. The most common blunders? Here are the top 8:
1.) No Clear Objectives for a Business Website
2.) No Strategies For Reaching Business Objectives
3.) No Tactics to Achieve Business Objectives
4.) No Targeted Metrics to Measure Progress
5.) No Integrated Marketing Plan
6.) No Focus on the Value of An Offer
7.) No Action Plan for Visitors
8.) No Balance Between the Design & the Marketing Message
