Ahead of the weekend, the Mobile Marketing Association welcomed 37 new members across the marketing ecosystem.
According to an announcement from the MMA, the list includes global leaders in tech, media, automotive and consumer goods.
“Once again, we welcome another impressive list of companies who demonstrate strong mobile leadership within their respective industries,” said Greg Stuart, CEO at the MMA. “The MMA’s recent cross-marketing effectiveness research further proves the impact of increased investment in mobile and delivers actionable insights for how to be effective in this transformational channel. These new members recognize the critical importance of staying on the cutting edge by empowering their teams to access resources, tools and education as well as actively participating in our collective learning journey. As always, the MMA team stands ready to help.”
The new MMA members include:
Marketers
AT&T
Bank of America
Bloomberg L.P.
BP International
Cancer Treatment Centers of America
Citi
General Mills
Signet Jewelers
Ford Motor Co
General Electric
Intuit
The Travelers Companies
Media Sellers
Jun Group
National Public Media
MediaBrix
RetailMeNot
Agencies
3Q Digital
Billy
Havas Media
Publicis North America
VMBC
Technology Enablers
Adxcel LLC
AppsFlyer
Appster
iconectiv
Kahuna
Kik Interactive, Inc.
Marketo
Moat
Mobeam, Inc.
Mobile Action
Mobivity
Mocapay
Nativo
NinthDecimal
Silverpop, an IBM Company
Smith Micro Software Inc.
To learn more about the MMA, click here.
