Subway Sinks Teeth into Fresh SMS Mobile Marketing Solutions
MMW learned Tuesday morning that Mobivity, a provider of mobile marketing technologies and solutions, has been selected to power SMS…
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SMS Helps Draw Blood in Europe
Surprisingly, blood donation rates are on the decline in developed nations around the world. It is for this reason that…
How to Properly Collect an Opt in SMS Database (Part 2 of a few)
Following up on my last post, this is part 2 of How to Properly Collect an Opt in SMS Database….
Fighting Robocalls: New ‘Smart Blocking’ Tracks and Blocks Spam Calls
YouMail, a provider of cloud-based telecommunication services, has upgraded its free iPhone app to show users how many robocall and…
Mobile Messaging Gets the Nod from Thriving Young Las Vegas Casino Resort
Gravit8 Marketing, an end-to-end mobile marketing technology company, is rolling out the launch of its relationship with SLS Las Vegas,…
SMS in Sin City Should Be Soaring
According to a recent report from our sister site mGamingWatch, it’s no secret that some of the world’s foremost gaming…
Not All Popcorn and Skittles in Theater Biz: AMC Chain Accused of Text Spam Violations
Are consumers giving out their phone numbers in exchange for free popcorn or soda coupons — and then forgetting they…
How to Properly Collect an Opt In SMS Database (Part 1 of 2)
As we all know SMS text messaging is a very popular and effective way to get your marketing message out…
Webinar Takes On Text Message Cross-Channel Marketing in Upcoming MMA Session
“Busting Through the Silos: Mobile Messaging’s Role in a Cross-channel World,” a Mobile Marketing Association (MMA) webinar, could help marketers…
SMS Is Today’s Trump Card in Customer Service Game
“This week, I received a text from my bank with my weekly balance. My driver texted me the location where…