ABI Archives - Mobile Marketing Watch https://mobilemarketingwatch.com/tag/abi/ Wed, 30 Aug 2017 10:02:56 +0000 en-US hourly 1 https://mobilemarketingwatch.com/wp-content/uploads/2023/10/cropped-MMW_LOGO__3_-removebg-preview-32x32.png ABI Archives - Mobile Marketing Watch https://mobilemarketingwatch.com/tag/abi/ 32 32 ABI Research Honors Mobile Network Hot Tech Innovator https://mobilemarketingwatch.com/abi-research-honors-mobile-network-hot-tech-innovator/ Wed, 30 Aug 2017 10:02:56 +0000 http://mobilemarketingwatch.com/?p=73012 CellMining Ltd, a provider of behavior-based network analytics and optimization, announced this week that it has been named as a “Mobile Network Hot Tech Innovator” by ABI Research in its latest market report, entitled “Radio Access Network and Core Network Hot Tech Innovators 3Q 2017”. The report singled out 15 innovative companies, among them CellMining,...

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CellMining Ltd, a provider of behavior-based network analytics and optimization, announced this week that it has been named as a “Mobile Network Hot Tech Innovator” by ABI Research in its latest market report, entitled “Radio Access Network and Core Network Hot Tech Innovators 3Q 2017”.

The report singled out 15 innovative companies, among them CellMining, which it believes are at the forefront of driving innovation in mobile network infrastructure.

According to ABI Research analysts, the next three to four years will see mobile networks evolving in a way that is significantly more transformational than just the shift to IP, in order to address new challenges and opportunities facing the mobile network operators (MNOs).
The key technology trends impacting mobile networks that have been identified by ABI Research include: leveraging Big Data analytics to employ granular network data to enhance network performance; the growing need for an effective self-organizing network (SON) solution; the application of virtualization and software-defined networking technologies; and the evolution of the mobile edge to improve customer quality of experience (QoE) and create monetization opportunities for the operator.

“We are delighted that ABI Research has recognized CellMining’s contribution to driving innovation in mobile networks,” said Assaf Aloni, VP Marketing of CellMining. “The CellMining solution is breaking new ground in two of these trends, by using Big Data analytics to correlate real-time customer experience against network Key Quality Indicators (KQI) and using this analysis to generate actionable insights, driving SON, and enabling the route towards the ideal Connected Car experience.”

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ABI: Enterprises Must Establish Clear Security Protocols for Wearables https://mobilemarketingwatch.com/abi-enterprises-must-establish-clear-security-protocols-wearables/ Wed, 12 Jul 2017 10:02:30 +0000 http://mobilemarketingwatch.com/?p=72448 Are wearables safe enough to ease the minds of privacy watchdogs? Definitely not. And more needs to be done — and fast, given the speed at which the wearables market is heating up. The enterprise wearable camera market continues to see growth through law enforcement, field services, and first responder applications due to their ability...

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Are wearables safe enough to ease the minds of privacy watchdogs? Definitely not. And more needs to be done — and fast, given the speed at which the wearables market is heating up.

The enterprise wearable camera market continues to see growth through law enforcement, field services, and first responder applications due to their ability to collect evidence and record interactions.

ABI Research forecasts enterprise wearable camera shipments will reach nearly 24 million in 2022.

Yet as growth fuels, so do privacy and data protection concerns, the provided report summary notes.

“Despite clear advantages to the usage of this technology, enterprises fear attacks from cybercriminals and data theft,” says Stephanie Lawrence, Research Analyst at ABI Research. “With massive data leaks often reaching mainstream news, public concern is rising over the security of wearable camera recordings, including who has access to such footage and for how long.”

The findings are included in ABI Research’s Enterprise Wearable Cameras: Devices, Use Cases, and Supplier Ecosystem Analysis report available here.

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Which Mobile Tech Market is Poised for Surprisingly Big Gains? https://mobilemarketingwatch.com/which-mobile-tech-market-is-poised-for-surprisingly-big-gains/ Fri, 03 Feb 2017 10:15:06 +0000 http://mobilemarketingwatch.com/?p=70655 According to a new report from ABI Research, there’s good reason for big growth in the mhealth wearables space. Based on the data provided, these devices boost patient healthcare both inside and outside of hospital settings. “A surge in healthcare patient monitoring wearables will soon help reduce readmission risks and better prevent the occurrence of...

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World of Wearables Takes an Ugly HitAccording to a new report from ABI Research, there’s good reason for big growth in the mhealth wearables space.

Based on the data provided, these devices boost patient healthcare both inside and outside of hospital settings.

“A surge in healthcare patient monitoring wearables will soon help reduce readmission risks and better prevent the occurrence of serious medical traumas, alleviating growing performance pressures on healthcare services,” the report summary explains.

ABI Research forecasts the patient monitoring wearable market, which includes remote and on-site devices, will grow from 8 million shipments in 2016 to 33 million in 2021.

Device types are diverse and include staples like blood pressure monitors, continuous glucose monitors, and pulse oximeters, as well as newer devices like Fatigue Science’s fatigue monitoring wearable.

“While previously professional-grade patient monitoring largely limited itself to a doctor’s rounds, new wearables allow medical professionals to remotely and continuously monitor patients in the hospital and beyond,” says Stephanie Lawrence, Research Analyst at ABI Research. “The devices send real-time alerts regarding any condition deteriorations or fluctuations, in effect reducing response times to potentially life-threatening changes and saving the healthcare system resources in the long term.”

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ABI Projects 2 Billion Location-based Sensor Fusion Handsets by 2019 https://mobilemarketingwatch.com/abi-projects-2-billion-location-based-sensor-fusion-handsets-by-2019/ Tue, 10 Feb 2015 13:30:31 +0000 http://www.mobilemarketingwatch.com/?p=48080 According to a new report from ABI, location-based sensor fusion is still “very much a rarity on smartphones today,” but that’s all about to change. In fact, by 2019 this market will be nothing short of massive, thanks to growth driven by local search, retail, health, connected home, and personal asset tracking applications. “Conditions are...

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ABI Projects 2 Billion Location-based Sensor Fusion Handsets by 2019According to a new report from ABI, location-based sensor fusion is still “very much a rarity on smartphones today,” but that’s all about to change.

In fact, by 2019 this market will be nothing short of massive, thanks to growth driven by local search, retail, health, connected home, and personal asset tracking applications.

“Conditions are perfect for disruptive new entrants,” says ABI senior analyst Patrick Connolly. “All major sensor IC vendors have identified location-based sensor fusion as important, yet InvenSense is the only company to actively invest in this area. This lack of priority is driven by a short-term demand issue, as the indoor ecosystem is not evolved enough to warrant major developer interest. This will create a void, as the aforementioned applications take off over the next 2 years.”

ABI Research believes that GNSS IC vendors and start-ups have a major opportunity to meet this demand. It is important to note that unlike the IC market where there is one slot to compete for, ABI Research predicts handsets will run multiple indoor location technologies for different applications.

Connolly believes that this uniquely competitive environment is “further complicated by handset vendors like Apple, creating their own location-based sensor fusion solution as part of an always-on ubiquitous offering. This will be disruptive, creating competition and opportunity in equal measures.”

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ABI Predicts Tablet Turnaround in 2015 https://mobilemarketingwatch.com/abi-predicts-tablet-turnaround-in-2015/ Tue, 06 Jan 2015 14:15:08 +0000 http://www.mobilemarketingwatch.com/?p=47235 Although the global tablet business certainly didn’t tank in 2014, sales were underwhelming in the eyes of many market analysts. Auspiciously, according to the latest forecasts from  ABI Research, tablet growth is expected to resume and continue over the next 5 years with a forecast of nearly 290 million tablet shipments in 2019. With 2014...

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ABI Predicts Tablet Turnaround in 2015Although the global tablet business certainly didn’t tank in 2014, sales were underwhelming in the eyes of many market analysts.

Auspiciously, according to the latest forecasts from  ABI Research, tablet growth is expected to resume and continue over the next 5 years with a forecast of nearly 290 million tablet shipments in 2019.

With 2014 now in the rear view mirror, “many of the world’s tablet vendors are looking forward to opportunities in 2015 and are hoping to avoid a repeat of lackluster 2014 results,” ABI says.

Amazon, Apple, Barnes & Noble, and Google are expected to show year-over-year declines in branded tablet unit volume, while Acer, ASUS, Dell, HP, Lenovo, LG, Microsoft, and Samsung should end higher in calendar year 2014.

The tablet outlook for 2015 paints a better picture for OEMs, ABI deduces, There are several factors that will lead worldwide branded shipments to grow 16% year-over-year to 194 million. They include:

  • Broader tablet adoption by businesses for the “clipboard workforce”
  • Clearer, tiered product portfolios from leading OEMs
  • Benefits-oriented marketing messaging by vendors to reach laggard adopters in the most mature market economies

To learn more, check out ABI’s Media Tablets, Ultrabooks & eReaders Market Research here.

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Mobile Marketers May Soon Have More Targets in Emerging Markets https://mobilemarketingwatch.com/mobile-marketers-may-soon-have-more-targets-in-emerging-markets/ Mon, 29 Dec 2014 14:45:17 +0000 http://www.mobilemarketingwatch.com/?p=47088 Mobile marketers may soon have an array of new targets across the globe’s emerging markets to put in their sights. With the price of mobile devices dropping significantly with time, the number of consumers that own these devices within emerging markets could accelerate considerably in the coming years. The Average Selling Price (ASP) of Ultrabooks...

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Mobile Marketers May Soon Have More Targets in Emerging MarketsMobile marketers may soon have an array of new targets across the globe’s emerging markets to put in their sights.

With the price of mobile devices dropping significantly with time, the number of consumers that own these devices within emerging markets could accelerate considerably in the coming years.

The Average Selling Price (ASP) of Ultrabooks and tablets declined by 7.8% in 2014, as the market matured and commoditized, allowing these devices to become more affordable in all markets.

That’s according to market intelligence firm ABI Research.

ABI says the average weeks of household income needed to buy a tablet or Ultrabook both declined by approximately 30% YoY; making these devices more affordable to a wider range of consumers.

“Across 22 different countries between 2013 and 2014, there was an 8.5% decline for the ASP of tablets and 7.1% for Ultrabooks,” says Research Analyst Stephanie Van Vactor. “This decline is allowing these devices to reach a larger audience in a wider range of countries.”

Although growth is slowing for both these types of devices, ABI’s forecast concludes, “affordability could help prevent a drastic decline in sales.”

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Waiting for 5G? Keep Waiting… https://mobilemarketingwatch.com/waiting-for-5g-keep-waiting/ Mon, 15 Dec 2014 14:30:47 +0000 http://www.mobilemarketingwatch.com/?p=46861 New market data forecasts from ABI Research aren’t painting a rosy picture of 5G availability for those impatient for its arrival. According to the projections made, it will take more than 5 years for 5G to reach the 100 million subscriber mark—2 years longer than 4G. ABI says the reason 4G subscriber growth was much...

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Waiting for 5G Keep Waiting...New market data forecasts from ABI Research aren’t painting a rosy picture of 5G availability for those impatient for its arrival.

According to the projections made, it will take more than 5 years for 5G to reach the 100 million subscriber mark—2 years longer than 4G.

ABI says the reason 4G subscriber growth was much faster than previous generations is because it was fueled by the capabilities of increasingly powerful smartphones and the availability of 4G devices.

Unfortunately, 5G subscriber growth will “likely be a bit more muted at first due to the increased complexity of 5G cells and networks.”

But by 2023, 5G will gain serious steam.

“There are a number of commonalities between countries that are early builders of 5G networks. They have a large population, of which a large percentage is living in urban areas. They also have many companies pushing the envelope with IoT strategies. These countries will drive 5G subscriber volumes,” says ABI Research Director, Philip Solis. “These are the United States, China, Japan, South Korea, and the United Kingdom in order of 5G subscribers in 2025.”

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Location is Everything: Google Losing Yet Another Market to Apple https://mobilemarketingwatch.com/location-is-everything-google-losing-yet-another-market-to-apple/ Thu, 11 Dec 2014 13:30:44 +0000 http://www.mobilemarketingwatch.com/?p=46804 Location, location, location. That’s more than just the mantra of the real estate industry. It’s also the focus of modern mobile technology and related services. And in the location space, Google is losing ground — and fast — to its chief rival Apple. There has been significant change at the top of the indoor location...

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Google Losing Yet Another Market to AppleLocation, location, location.

That’s more than just the mantra of the real estate industry. It’s also the focus of modern mobile technology and related services.

And in the location space, Google is losing ground — and fast — to its chief rival Apple.

There has been significant change at the top of the indoor location technology market, according to ABI Research. “Google’s lack of progress has cost it as Apple has taken the bull by the horns and is now driving this market forward,” the research giant recently summarized.

“The year 2015 could see a major jump as we see the first chain-wide deployments,” says Patrick Connolly, Senior Analyst. “The widespread availability of BLE beacons makes it very easy for retailers to deploy a light system to test the water and measure shopper acceptance. We will also see the first year where Ruckus Wireless, Aruba Networks, and the newly formed Zebra/Motorola all have a comprehensive offering that most likely will combine Wi-Fi with BLE and other technologies.”

According to a September report from ABI, the indoor location market is “now accelerating into the mainstream.”

The research behemoths say that new contracts and deployments of indoor location systems are being announced on an almost daily basis.

“Many companies have focused on one technology or vertical, but it’s clear that both the opportunity and competition is much greater,” Connolly says. “The industry needs to consider the whole ecosystem and which technologies are best suited to each application and vertical.”

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Report: Wearables Are Cool… But Too Complex https://mobilemarketingwatch.com/report-wearables-are-cool-but-too-complex/ Thu, 23 Oct 2014 12:30:13 +0000 http://www.mobilemarketingwatch.com/?p=45762 Consumers may be slowly warming to the emergence of wearable technology, but that doesn’t make wearables any easier to operate. The dominance of touchscreen user interfaces will reduce over the next 5 years as more sensors are introduced to mainstream products and entirely new product form-factors emerge, enabling and necessitating new user interfaces like voice,...

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Report Wearables Are Cool... But Too ComplexConsumers may be slowly warming to the emergence of wearable technology, but that doesn’t make wearables any easier to operate.

The dominance of touchscreen user interfaces will reduce over the next 5 years as more sensors are introduced to mainstream products and entirely new product form-factors emerge, enabling and necessitating new user interfaces like voice, gesture, eye-tracking, and neural.

That’s the prediction from ABI Research‘s recent report which examines popular user interface (UI) methods as well as the natural sensory technologies transitioning from research labs into future product solutions.

“Touch got mobile device usability to where it is today, but touch will become one of many interfaces for future devices as well as for new and future markets,” says Senior Practice Director Jeff Orr. “The really exciting opportunity arrives when multiple user interfaces are blended together for entirely new experiences.”

As mobile applications integrate more technology, the UI must be kept simple enough to be intuitive, ABI says in a press release detailing its new report.

“Packing a mobile device with sensors goes little beyond being a novelty,” adds Orr. “Complexity contradicts good UI design and a critical mass of engaging mobile applications are required for mainstream adoption.”

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Microsoft Not Counted Out in Smartphone Competitive Assessment https://mobilemarketingwatch.com/microsoft-not-counted-out-in-smartphone-competitive-assessment/ Wed, 10 Sep 2014 13:15:02 +0000 http://www.mobilemarketingwatch.com/?p=44721 If you’ve already written off Microsoft in the smartphone wars, it may be time to write them back in. The updated Enterprise Smartphone Competitive Assessment from ABI Research concludes that, overall, Apple is number one followed closely by Samsung. But — and this is a BIG but – Microsoft is still an emerging player in...

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Microsoft Not Counted Out in Smartphone Competitive AssessmentIf you’ve already written off Microsoft in the smartphone wars, it may be time to write them back in.

The updated Enterprise Smartphone Competitive Assessment from ABI Research concludes that, overall, Apple is number one followed closely by Samsung.

But — and this is a BIG but – Microsoft is still an emerging player in this space.

BlackBerry maintained its third place ranking, but Microsoft (Nokia) showed the most improvement, ABI reports.

While BlackBerry was able to maintain its ranking, lower than expected device shipments hindered the company’s overall score. Microsoft (Nokia), on the other hand, saw a rising number of devices enrolled in EMM programs. Couple this with security updates to the Windows Phone platform enabled the company to improve the overall score significantly.

“The enterprise smartphone market has intensified in the past six months,” says senior analyst Jason McNicol. “Leaders Apple and Samsung have made significant improvements in their device and software offerings making both OEMs more appealing to the enterprise. Apple, however, with its recent announcement with IBM was able to squeeze past Samsung for the number one ranking.”

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