According to new research by global analyst firm Ovum, mobile data roaming will rake in an estimated $50 billion in revenues by 2019.
If that prediction manifests, it will contribute as much as 56% to global roaming revenues.
Ovum’s latest roaming forecasts show that Europe continues to be the largest contributor to global roaming revenues, accounting for 46% of global roaming revenues, with much of the revenue growth coming from the EU. The revenue contribution from Asia is also increasing, particularly from Central & Southern Asia, which is expected to grow at a compound average growth rate (CAGR) of 12% over the forecast period, as one of the highest amongst all regions.
“The sheer size of the region contributes to the increase, as does the fact that mobile services will penetrate further into these markets over the forecast period, and the overall propensity to roam is set to improve gradually,” says Nishi Verma Nangia, Senior Analyst at Ovum.
Ovum expects mobile data to experience the fastest revenue growth over the forecast period. It’s expected to drive growth of roaming revenues as voice revenues begin to stagnate.