iOS Still Makes Better ‘Impression’ Than Android
New data from ad buying platform and mobile DSP Adfonic shows that Apple’s iOS accounted for 63% of all global…
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Infographic: Opera Mediaworks Releases State of Mobile Advertising Report
The Q2 2013 State of Mobile Advertising Report was published Tuesday by Opera Mediaworks, the world’s largest mobile ad platform….
iOS Making a Better ‘Impression’ on Mobile Advertising
iOS can boast of generating 64 percent of impressions throughout the Velti mobile advertising platform in May of this year,…
InMobi: Apple Leads North America in Mobile Ad Impressions
InMobi is releasing news today that comes as a welcome development for Apple, the Cupertino, California-based tech giant that has…
Mobile Advertising Targeting More Tablets in Great Britain
Mobile advertising may already be a huge force across Europe, but the overwhelming majority of mobile ads are always inbound…
New AdMetrics Report Looks at The Global State of Mobile Advertising
On Wednesday, the team at Adfonic released its mobile AdMetrics report with freshly gleaned data on the global state of…
Chitika Reports Shows Mobile Ad Engagement Highest Among iPad Users
The iPad is, indeed, a unique creature across the mobile landscape, as it seems to heighten user interest in all…
Velti Introduces Custom Private Exchanges for Premium Publishers
Velti today announced the availability of “custom private exchanges for premium publishers.” What does that mean exactly? According to the…
Millennial Media Reports Huge Christmas Spike in Amazon Kindle Fire Impressions
On the heels of Millennial Media’s November Mobile Mix Report, which noted strong growth among tablet computers and other connected…
Mobile Mix Report Says Mobile Ad Impressions Are On ‘Fire’
Millennial Media is out with the November Mobile Mix report and Amazon is likely gloating about it. On Tuesday, Millennial…