Asia To Lead World In Mobile Marketing Spend By 2012
A new report by ABI Research has determined that the Asia Pacific region will lead the world in mobile marketing…
mobile
Read More
Super Bowl Ad Analysis: Mobile Touchdown–Or Sack?
I usually watch the Super Bowl for the ads. This year the game was actually exciting, though–and so my interest…
Hungry for Mobile Marketing
The National Restaurant Association is expanding its partnership with Fishbowl to bring a “broader array of revenue-generating services” to restaurant…
Army National Guard Turns to Mobile
In hopes of reaching the hard to pin down 17-to-24-year-old demographic, the National Guard has partnered with LM&O Advertising to…
Nevermind The Future: Text Is Now!
Editor’s note: The following is a guest post from Jared Reitzin, CEO and founder of mobileStorm. When I started mobileStorm…
Where Has Air2Web Been?
Perhaps the only thing that plunged lower than the Dow Jones Industrial Average today is the IQ of anyone who…
SMS, MMS, Mobile Web Marketing: Prevent Cancer, Perhaps
There’s another reason why marketers should consider alternatives to voice when trying to reach mobile phone consumers: Brain tumors. Late…
Quickmobile Introduces New Contextual Mobile Marketing Platform
The partnerships continue. And this one could be a slippery “slope.” QuickMobile announced today that it is teaming up with…
Back-to-School + Mobile = Lesson
From JCPenney’s flashback marketing campaign to a plethora of mobile coupons aimed at back to school shoppers, retailers seem to…
Does That Make Steve Jobs Prometheus?
I’ll admit, I’ve often decried the commoditizing of music, especially when it’s used as a mere distraction on a cell…