AdvaTEX Mobile Media’s Take On Proximity Marketing
I came across a company I’d never heard of today, called AdvaTEX, that’s yet another player in the proximity marketing…
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AP Mobile News Geared For iPhone & Others
The Associated Press had announced their new “Mobile News Network” at its annual meeting in Washington back in April, with…
Google Simplifying Mobile Search and LBS Services
Google is serious about mobile, there’s no question. The thing they have to do, is lay the ground work for…
Advocacy Groups Rally FTC About Mobile Marketing
An FTC town hall meeting about mobile ads and consumer protection was held yesterday, where two leading advocacy groups filed…
Turn Your Cell Phone Into A Mobile Bluetooth Hotspot
We’ve covered bluetooth proximity marketing before, that usually consist of a small module or something based on a PC or…
The Good & Bad of Google Offering Nationwide WiFi
With Google’s interest in securing a section of the upcoming wireless spectrum that becomes available after the digital switch, there’s…
YouMail Using SMS Marketing W/ Their Free Service
A little off topic, but noteworthy nonetheless; I’ve been using a free service called YouMail for several months now and…
Simple Mobile App = Instant Savings Around Town
Mobile coupons are gaining acceptance more than ever, and it’s due in large part to companies like CellFire that manage…
Ace Marketing Now Offering BlueBite Proximity Services
BlueBite is a bluetooth proximity marketing system we’ve talked about before, that uses bluetooth and wifi technology to beam content…
Location-Based App Is It’s Own Mobile Campaign…
For anyone who paid attention to the 2008 Boston Marathon, there was a unique technology put in place for the…