Amazon continues to roll out the revamps.
On Wednesday, the online retail giant’s newest tweak took the form of a new feature that looks eerily familiar to Apple’s iTunes Match service. Amazon has confirmed new Cloud Player licensing agreements that bring significant updates to the platform.
The agreements are with Sony Music Entertainment, EMI Music, Universal Music Group, Warner Music Group, and more than 150 independent distributors, aggregators and music publishers.
Amazon’s scan and match technology gives customers a fast and easy way to get all of their music from their computers to the cloud. Cloud Player customers can then enjoy their music on their favorite devices, including Kindle Fire, iPhone, iPod Touch, Android devices and any web browser, and soon, Roku streaming players and Sonos home entertainment systems.
Not surprisingly, Amazon appears excited for its newest offering.
“We are constantly striving to deliver the best possible customer experience for Cloud Player, and today we are offering our customers a significant set of new features, including scan and match technology and audio quality upgrade,” said Steve Boom, Vice President of Digital Music at Amazon. “We are happy to have such broad industry support in enabling these features for customers.”
