Yahoo’s Mobile Expansion, The Key To Overtake Google?
In an everlasting approach to overtake Google’s 61% mobile search market share, Yahoo is again stepping up it’s game and…
Marketing Strategy
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German “ChatWall” & Event-Based Mobile Marketing
Text-to-screen has been a useful mobile marketing tool for a while now. With large groups of people concentrated at one…
8Hands Mobile Social Networking App Launched
With the rise in popularity of traditional online social networking, it was only relevant for the popularity to shift to…
“Ad-Funding The Mobile Business” With Amobee
Amobee is a company that’s developed what they call a “unified, telco-grade system for funding mobile content and communications through…
Branded Mobile AdverGaming On The Rise?
Mobile advertising is no different than traditional advertising in regards to the need for brand awareness and loyalty in addition…
Could Bluetooth Kill Mobile Marketing?
Between the announcement of the mobile marketing success of the Robin Hood campaign and the alliance of MobiBlitz and 72…
iPhone-Targeted Mobile Marketing Efforts Paying Off
It’s no secret the iPhone has changed the mobile landscape as a whole with it’s sleek user-interface and “full web-browsing”…
“Search” No More For Marketing’s Latest Grail
A funny thing about Google’s mobile search service, called Google SMS, which lets people find businesses by texting names and…
WidSets Mobile Web-Content Widgets. Mobile 2.0?
WidSets is a company that provides simple widgets that are designed to pull your favorite content online to your mobile…
Mobile Marketing Combined With Local Door To Door…
Where I live, there’s a service that distributes coupon advertisements door to door on a monthly basis. The coupons are…