AdRoll is out with a new report and corresponding infographic that marketers focused on Europe are bound to find fascinating.
“Last year, we found the vast majority of marketers are familiar with running programmatic campaigns,” the company says in its report announcement. “So when we surveyed over 1,300 marketers from North America and Europe this year, we shifted our focus and dove deeper into how they’re thinking about the latest performance strategies across every stage of the marketing funnel.”
As for the findings, check ’em out in the visual shared below.