New Research Points to the Power of Predictive Analytics
Mobileum, a leader in roaming and traveler data analytics, has announced new research aimed at telecom service providers looking to…
Predictive Analytics
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INFOGRAPHIC: What’s Ahead for Predictive Analytics?
The team at Soliant Consulting is out with a new report that focuses on the future of Predictive Analytics. The…
Predictive Analytics Comes to Mobile Ad Mediation
Ahead of the weekend, Tapjoy announced a partnership with ironSource that will combine Tapjoy’s user level segmentation and predictive analytics…
News in TV Marketing: Rovi’s Predictive Analytics Platform Powers Audience Targeting for A&E Networks
What’s new in targeting for TV? Well, Rovi Corporation is on the move. It has just announced that A+E Networks…