Op-Ed: Unfragmenting Security with Threat Intelligence
The following is a guest contributed post by Anthony Perridge, Regional Director at ThreatQuotient It has often been said that…
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It’s Time for Marketers to Think Deeply About Text Messaging and Leverage Its Full Capabilities
The following is a guest contributed post from Brandon Brodie, Mobile Engagement Expert and Program Manager at SmartStory. According to…
Using Machine Learning To Elevate The Samsung S8 Customer Experience
The following is an exclusive guest contributed post from James Ramey, CEO of DeviceBits. The Samsung Galaxy S8 launched to…
Opinion: How to Prevent 9 Ad Fraud Schemes Targeting Your Mobile Campaigns
The following is a guest contributed post from Andreas Naumann, Fraud Specialist at adjust. Not everyone is affected by the same…
Op-Ed: 6 Tips to Succeed in SMS Marketing
The following is a guest contributed post from Matthew Winters, CEO at Veoo. SMS message marketing has become an increasingly…
Opinion: Why United Airlines’ Woes Had Nothing To Do With Social Media
The following is a guest contributed post from Jay York is senior social media strategist for EMSI Public Relations. As…
Pyze CEO Walks Us Through The 5 Stages of the App Marketing Lifecycle
The following is a guest contributed post first shared by MAW from Dickey Singh, co-founder and CEO of Pyze. There…
Meet Mr. Robot: How Machine Learning Can Change Marketing, Someday
The following is a guest contributed post by Sanjay Castelino, vice president of Marketing at Spiceworks. Every business cycle has…
The Rise of DIY App Builder Platforms in the Enterprise
The following is a guest contributed post from Ross Brown, Content Marketing Manager at Fliplet. Recent statistics have confirmed that…
Op-Ed: Customer Acquisition and Maximizing ROI
The following is a guest contributed post by Kate Palmer, User Acquisition Manager at Lucktastic. Recently, I spoke at North…