DeepTarget Inc. confirmed to MMW this week the extension of its partnership program with industry leading software and marketing solutions providers to enable “targeted, personalized marketing” within mobile banking solutions.
Building on their integrated solutions is a collaboration with MEA Financial to offer DeepTarget Mobile within the MEA Financial mobile banking suite.
DeepTarget Mobile, which is featured in DeepTarget’s OmniEngagement Cloud release, is a comprehensive digital marketing communications platform based on DeepTarget’s innovative technology foundation.
It now allows financial institutions to extend their marketing campaigns to the mobile banking environment. Offering enhanced personalization capabilities, rule-based customer segmentation and targeting, and automated response and tracking tools, DeepTarget Mobile is powered by the same extensive marketing platform used by hundreds of financial institutions for superior targeted communications within online banking, email, and web marketing solutions.
Designed for easy integration, DeepTarget Mobile offers what the company calls “an effective and economical option to provide enhanced marketing capabilities within mobile banking environments such as within MEA’s mobile banking solution.”
The DeepTarget-MEA Financial mobile solutions will be offered to all existing and new customers of MEA Financial across the nation. The integrated solution will be showcased at the MEA Mobile Conference 2016 to be held on June 7-9, 2016 in Kansas City, Missouri.
