Op-Ed: How to Build a Following with Marketing Campaigns on Instagram
The following is a guest contributed post from Amber Racer (@RevitalAgency). Start snapping photographs in exchange for sales leads. Instagram…
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From Zero to Zoom in a Year: Instagram on Track to Serve a Billion Ads by Quarter’s End
It’s a success story, all right. A legitimate, blockbuster, zero-to-zoom accomplishment. Instagram advertising is going through the roof — and…
Instagram Platform Update Makes Picture Clearer
Instagram has just announced several platform changes to improve people’s control over content and “set up a more sustainable environment…
Growmobile Expands Opportunity for Marketers to Reach Engaged Mobile Consumers on Instagram
Recent reports are suggesting that although Facebook has (for the moment at least) “plateaued,” interest in Instagram is the highest…
More Advertising Opportunities Come to Instagram
On Thursday, Growmobile — Perion’s social and mobile marketing division — announced the support of Instagram advertising through its mobile…
Marin Software Confirms Integration With Instagram Ads API
Another day, another marketing partner for Instagram. Marin Software, a provider of cross-channel performance advertising cloud, told MMW on Thursday…
Salesforce Marketing Cloud Turns Attention to Instagram
Salesforce and Instagram should make quite a pair. It’s a coupling highlighted this week on the official Salesforce blog. “Today,”…
Ampush Ready for Prime Time on Instagram
Hitting the newswires today is the fact that Ampush, a full-service provider of mobile-first, cross-device, in-feed advertising solutions on Facebook,…
Eat Our Dust, Google and Twitter: Instagram Mobile Ad Revenues Forecast is $2.81 Billion by 2017
“Eat our dust, Google and Twitter.” Yes, that’s what Instagram might be thinking about now. After all, Instagram could very…
Could Instagram Be Your Key To A Free Vacation?
We have all heard of travel professionals being comped a vacation in an effort to encourage more referrals, but there…