Swiftpage Rolls Out New Offering for Mobile Minded Businesses

actOn Monday, Swiftpage — maker of Act! and a provider of software and services for small and mid-sized businesses — announced that Act! Premium is now available as a Zapier integration.

Zapier allows users to easily connect web applications they already rely on in order to automate a business’ critical tasks, the company says.

In short, the company asserts that using Zapier eliminates the need for third-party app developers to create SaaS integrations or build custom software to integrate common workflows between applications.

Users are required to have an active subscription to Act! Premium in order to create meaningful integrations between Act! Premium and applications like Slack, Wufoo, PayPal, and SurveyMonkey using Zapier within the Act! Connect platform.

“Our customers rely on Act! to stay organized and to know the next best step to take with their customers,” said Lorcan Malone, vice president and COO at Swiftpage. “Zapier allows them to automate time-consuming tasks that are critical to running their businesses, making them more productive, and giving them more time to focus on activities that create revenue.”