Mobile Marketing Association to Establish Best Practices for Mobile Analytics with New Committee
The Mobile Marketing Association (MMA) has announced the formation of a new mobile analytics committee, the goal of which is…
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Sprint, Lookout Partner to Improve Mobile Security via New Safe Browsing Application
On Thursday, Lookout Mobile Security announced the launch of “Safe Browsing,” the latest mechanism for users to avoid and otherwise…
Constant Contact Teams with WeReward for Email and Location-Based Marketing Effort
Constant Contact, the popular email marketing solution provider, announced a new partnership Monday with WeReward, makers of a popular loyalty…
Infographics: Mobile Marketing Via SMS Compared To Email, Facebook And Twitter
Tatango, a group SMS startup we’ve covered in the past, recently released eight interesting infographics that pit SMS against other…
Ashley Furniture Sees Huge Boost In Revenue From SMS
In a tough economy, companies are in need of alternative advertising methods to keep customers coming in, and to maintain…