Mobile marketing strategy Archives - Page 3 of 4

94% of Top U.S. Advertisers Now Using Mobile

jshavit1 mins

94 of the top 100 U.S. advertisers have now mobilized their marketing efforts by implementing some form of mobile marketing…

michael1 mins

While the rate of engagement with mobile ads grows stronger with each passing year, online display ads are having an…

michael1 mins

Burger King is leading the charge for mobile advertising in the Middle East today with its latest campaign The fast…

ChristaH1 mins

In case you missed it, here are some of the top stories in mobile marketing we’ve been following this week….

michael1 mins

Mobile marketing has always been synonymous with youth. Fittingly, it makes perfect sense for college bookstore operator Follett Higher Education…

derek1 mins

The following is a guest post by Derek Johnson, Founder & CEO of SMS marketing provider Tatango. You can text…

michael1 mins

Ask any veteran of the mobile marketing industry what’s the hottest trend in the practice today and you’re bound to…

jaredreitzin1 mins

Let’s face it. Today’s marketing tools, tactics, and technologies are wholly unfamiliar to marketing professionals of a bygone era. But…

michael2 mins

The following post is a guest contribution from Eric Mugnier, U.S. senior vice president at M&C Saatchi Mobile in New…

michael1 mins

They’re the three little words mobile marketers either love or dread the most – return on investment. For some with…