Billed as the “largest market research of its kind,” Brand Satisfaction tracks every major brand on Facebook and how likely fans are to recommend those brands to others.

Brand Satisfaction provides marketing and insights professionals with access to hundreds of demographic, behavioral and attitudinal details about audiences they follow.

For its first study, Brand Satisfaction compiled millions of responses from Facebook Fans of over 15,000 Facebook pages to determine the Top 20 brands with the most loyal Fans.

The top 20 looks like this:

1. St. Jude Children’s Research Hospital
2. Facebook
3. Google
4. Walt Disney World
5. ALDI USA
6. Xbox
7. Starbucks Frappuccino
8. Google Chrome
9. Duncan Hines
10. Adobe Photoshop
11. Tim Hortons
12. Hershey’s
13. In-N-Out Burger
14. Dove Chocolates
15. NFL
16. Portillo’s
17. BRAVO
18. Disneyland
19. Dollar Tree
20. AMC Theatre

“Demographic and behavioral data is the cornerstone to understanding a brand’s Facebook audience and powering game-changing marketing decisions,” says David Guy, CEO of LoudDoor. “Rather than relying on highly subjective social chatter or experimental ‘listening’ technologies, Brand Satisfaction does the hard work of asking brands’ Fans directly about their attitudes, behaviors and motivations. We then package this powerful data in a simple dashboard interface to empower brands to harness their Facebook asset.”

Are you surprised by any names on the list?

The post Study Shows Strongest Brand Loyalty on Facebook appeared first on Mobile Marketing Watch.

With the growth in SMS and MMS, mobile app and game downloads, and mobile internet usage growing, businesses are increasingly looking for ways to connect with consumers through marketing and promotional efforts.

Wanted Analytics says hiring demand for marketing professional with “mobile skill sets” is on fire, seeing a 26% year-over-year growth from the same 90-day time period in 2011, 134% compared to 2010, and more than 400% versus 2009.

According to the report, the most eagerly sought-after mobile marketing skills from employers are:

1. Microsoft PowerPoint
2. Search Engine Optimization (SEO)
3. Customer relationship management (CRM)
4. Microsoft Office
5. Search engine marketing (SEM)
6. Android OS
7. Web Analytics
8. Google Analytics
9. Software as a Service (SaaS)
10. Adobe Photoshop

To check out more info and interesting stats from the report, click here.

The post Mobile Marketing Job Market Heating Up By The Day appeared first on Mobile Marketing Watch.