New Study Shows The Rewards of Mobile Marketing
Nothing makes mobile marketing more effective and engaging than content and opportunities that offer real value. According to the findings…
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SMS Marketing: Is It Right for Your Restaurant?
“Technology has gone to the top of restaurant-owner action lists for 2013,” says Hudson Riehle, senior vice president of research…
Toys ‘R’ Us Turns to Mobile Marketing
A venerable brand in the retail toy space is turning to mobile marketing for its newest campaign. Delivering coupons directly…
BlueHornet Stings Competition with Coupons for eCommerce
BlueHornet Networks, Inc. is buzzing about its new Unique Coupon Distribution solution. According to an announcement from the company, the…
Mobile Coupons Fueling Mobile Commerce
Mobile coupons and mobile commerce have an inextricable future together. That much is clear in a new report from BI…
Mobile Marketing, Payments Destined for Mass Integration at Mealtime
From national chains to corner bakeries, dining establishments of all shapes and sizes are embracing mobile marketing with open arms….
VP Of Groupon Goods Reportedly Resigns
On Monday, news surfaced that Faisal Masud, the vice president of Groupon Goods, is on his way out of the…
JC Penney Going Back in Time on Mobile, Advertising?
Print ads are dead? Mobile advertising and digital coupons are the future? That may not be true at JC Penney…
Consumers Racing Toward Big Retailer Mobile Coupons
While the fate of once mighty daily deal giants like Groupon remains unknown, the future remains very bright for mobile…
Study Shows College Students Are mCommerce Monsters
According to the revealing findings of a new survey of U.S. college students, those pursuing their higher education are also…