comScore: Mobile Map Usage Skyrocketing Via Apps, Used More Than Browsers
comScore today released a study on mobile map usage based on data from its comScore MobiLens service, indicating that 14…
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comScore Publishes Mobile Subscriber Market Share Report For April
Following its report on the fastest growing mobile app and browser content, comScore today published a report detailing U.S. mobile…
ComScore Publishes Report On Fastest-Growing Mobile App and Browser Content
ComScore today published a new report on the fastest growing content categories for mobile apps and the mobile Web, based…
Brand Loyalty Is Sinking, Can Mobile And The Likes Of Foursquare Be A Savior?
A new report published recently by comScore indicates a steep decline in consumer brand-loyalty over the past two years, leading…
First “Industry Standard Metrics” Released? Doubtful
In an announcement by the GSMA and comScore today, the two have announced what they’re calling the “first, industry standard…
Flurry Pinches $7M More for Mobile Analytics
Leading mobile analytics startup Flurry just raised $7 million in a second round of funding, reports VentureBeat. The funds will…
ComScore Teams With Flurry To Bolster Mobile Metrics
ComScore, the clear leader in web statistics and analysis, has teamed with Flurry to add real-time mobile metric data to…
Cox Building Cell Network, Big Plans For Mobile Video
Cox is breaking away from the competition and announcing plans to move forward with its own cellular network. While other…
The Growing Importance Of Mobile Analytics
Any kind of media advertising requires the use of robust analytics to understand user-behavior and to better plan for future…
ComScore And M:Metrics Team Up For Better “Mobile Measurement”
ComScore, a leader in “digital measurement” on PCs and the likes has acquired M:Metrics, an emerging leader in “mobile measurement,”…