AdMob Giving Away $1M To iPhone “Ad-Developers”
It looks as though AdMob wants to become the leader in advertising on the iPhone. To prove it, they’re offering…
Mobile 2.0
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The Growing Importance Of Mobile Analytics
Any kind of media advertising requires the use of robust analytics to understand user-behavior and to better plan for future…
Ad Agencies & Integrated Mobile Marketing
As I look at offerings from most traditional advertising agencies, I’m usually disappointed as to how limited their mobile marketing…
Open Source Mobile Social From Funambol
Since I’ve recently covered open source SMS/WAP from Kannel, I thought I would mention another open source mobile project that…
Digital Sidebar Turns Dead Mobile Space Into Content
I’m always on the lookout for new and unique ways to advertise via phones and mobile devices. With so much…
iPhone: Wooing Prosumers, Not Consumers?
So at least one major expectation for yesterday’s iPhone announcement came to pass: The new $199 starting price for the…
Broadcaster Media Uses SMS To Drive Mobile Site Traffic
The term “mobile marketing” encompasses lots of different technologies and media/message types: SMS. Mobile Internet. Mobile email. And so on….
CellTrust’s Secure SMS Gateway Sets The New Standard
CellTrust is in the business of providing secure and trusted exchange of information on mobile devices, and announced yesterday that…
Mobile Marketing Combined With Local Door To Door…
Where I live, there’s a service that distributes coupon advertisements door to door on a monthly basis. The coupons are…
Turn Your Cell Phone Into A Mobile Bluetooth Hotspot
We’ve covered bluetooth proximity marketing before, that usually consist of a small module or something based on a PC or…