New mobileStorm Webinar Shows Businesses how to Begin Leveraging SMS Marketing
The team over at mobileStorm is holding a new webinar with the aim of showing businesses how to begin leveraging…
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Mobile Commerce: Getting in Right
The following is a guest post from Jim Wehmann, senior vice president of global marketing for Digital River. Mobile commerce continues…
Infographic: The Rise of Business SMS
Our friends over at TextMarketer have published their latest infographic, this time focusing on how businesses are leveraging SMS. Using…
The Benefits of Augmented Reality in Mobile Marketing
This is a guest post from James Bentham on behalf of Mobile Interactive Group, who specialise in mobile marketing and…
TapIt! Debuts Proprietary RTB-Enabled Mobile Advertising Platform
It’s been announced that TapIt has debuted a new RTB-enabled mobile advertising platform aimed at agency advertisers and mobile app…
2012 Super Bowl Ads: #MissedOpportunitiesGalore
The following is a guest post by Jeff Hasen, chief marketing officer for Hipcricket. Every year in the beginning of February, football…
How HTML5 Is Changing Mobile Advertising
The following is a guest post by Glen Suh, Director of Marketing for TapIt mobile advertising. In today’s mobile world, smartphone users…
InMobi Super Bowl Consumption Survey: 40 Percent Used Mobile During Game, Twice the Usage During First Half
Mobile ad-network InMobi has released its Super Bowl XLVI Mobile Consumption Survey showing that, not surprisingly, mobile engagement was high…
Infographic: The Growth of Mobile Advertising in 2011
Our friends over at Inneractive have published their latest infographic dubbed “From Barcelona to Barcelona: the Growth of Mobile Advertising…
Infographic: Six Stats on In-Aisle Mobile Engagement
The folks over at long-standing digital marketing agency White Horse have published an interesting new infographic that details the concept…