Mobile Marketing for Retailers Migrates to the Next Level
Text messaging has become such a popular form of communication that many people now prefer to text rather than have…
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SMS Campaign Helps Seattle Sun Tan Soak Up Big Revenues
SMS and sun tans are a perfect summertime pair. That much is clear from the abundant success touted this week…
The Biggest Lie SMS Providers Tell Their Clients
The following is a guest post by Derek Johnson, Founder & CEO of SMS marketing provider Tatango. You can text…
Tatango Launches TatangoPlus, An Enterprise Version of its Popular SMS Platform
It was announced today that SMS marketing provider Tatango has debuted an all-new, Enterprise-level offering targeted at larger organizations with…
Short Codes are Not a Scam
Editor’s note: This guest post was written by Jared Reitzin, the CEO of mobileStorm, a Communication Service Provider (CSP) that provides…
Dealing with Short Code Probation
The following is a guest post by Greg Hickman, a mobile marketing consultant and founder of MobileMixed.com. Hello and welcome…
Short Codes are a Scam, and SMS Marketing is Dying. Is there Hope?
Editor’s note: This guest post was written by Jared Reitzin, the CEO of mobileStorm, a Communication Service Provider (CSP) that provides digital…
Zoove Raises an Additional $5M for its “StarStar Codes,” Total Investment Now $20M
Zoove today announced that it’s raised a new $5M round of funding for its “StarStar Codes,” an alternative to SMS…
EZ Texting CEO Fires Back at CTIA Over its SMS Short Code Auditing
On Friday we told you about a new initiative by CTIA to audit all SMS short codes for regulation compliance….
[Petition] Stand Up Against CTIA for Unfair Practices Related to SMS Short Code Auditing
CTIA is now enforcing new compliance audits on SMS short codes, and SMS and mobile content providers are fighting back…