Barnes & Noble ‘Maps’ Out New Direction for NOOK

On Monday, Barnes & Noble announced anew addition to the NOOK family of eReaders.

skobbler, a provider of mobile map-based solutions, is behind the launch of ForeverMap 2, a freshly released digital map app for the NOOK Tablet and NOOK Color.

“ForeverMap 2 by skobbler is more than just the first-ever pure map app available on NOOK,” said Claudia Romanini, Director of Developer Relations at Barnes & Noble. “It signals a brand-new opportunity for NOOK App Developers to create location-aware apps, products and services that help our millions of NOOK Tablet and NOOK Color customers experience and navigate their physical surroundings in unique and innovative ways. We’re excited about the potential here.”

With a robust set of features, including intuitive route guidance, Wi-Fi positioning, as well as local and category search functionalities, ForeverMap 2 is the first-ever digital map app for NOOK, enabling users to experience and explore their surroundings like never before through their NOOK devices.

As of this writing, ForeverMap 2 is available for download on NOOK Apps at no charge.

We are told that the deep search functionality in ForeverMap 2 enables route calculation, local search, address search and category search.

A premium version, ForeverMap 2 PRO, is also available for $4.99, and provides unlimited access to downloadable maps for offline use.

“We’re thrilled to be the first to bring a powerful, free map solution to NOOK customers,” said Marcus Thielking, Co-Founder of skobbler. “With an intuitive interface, detailed maps for easy-reading and route guidance, and installable maps offering unmatched offline use, ForeverMap 2 isn’t just the first-ever pure map app for NOOK, it’s the most advanced map solution available today – period. We’ve combined the most sophisticated map engine in the market with OpenStreetMap’s vast dataset, and have brought a next-generation map to NOOK that features unparalleled performance and superior visuals.”