The findings, portrayed in an infographic shared below, revealed interesting statistics about wearables users, including consumer interest in monitoring advanced health metrics like stress, blood pressure, and sunlight exposure.

To learn more, the full announcement can be found here.

The post What Do Consumers Want from Wearables? appeared first on Mobile Marketing Watch.

With the open API, developers can connect to and interact with Omron APIs using HTTPS-based request/response scenario-supported programming language and platforms.

To build a productive environment of collaboration, developers are now able to access and integrate valuable, multidimensional data on market and technology advancements from Omron.

“Omron’s mission is a world with zero heart attacks and strokes,” said Ranndy Kellogg, president and chief executive officer of Omron Healthcare, Inc. “We know that in a digital age, achieving that mission means making technology for heart health more mobile, more connected and more responsive to consumer lifestyles than ever before. By opening our API, we invite developers to help change behaviors to promote heart health.”

In order to access the API, end users must create an account for Omron Wellness, which will then send data to any partner app connected through the API via a cloud data transfer.

To learn more, click here.

The post App Developers Encouraged to Participate in Open-Source Collaboration appeared first on Mobile Marketing Watch.

The following is guest contributed post by Deidre Bakker-Riches, owner of a boutique marketing firm and consultancy, Twlv31 Marketing, and the Head of Communications for Las Vegas advertising agency, Up All Day Creative Solutions (originally published by Mobile Leaders Alliance).

Whether you are a working-woman, mother, wife, or everything all in one, women have a lot of their plate these days. Fortunately with advances in technology and the help of mobile devices – which many women consider to be the new fashion accessory – we no longer have to rely on a bulky day planner or handwritten to-do list to help keep us organized. From work, appointments and bills to shopping, working out and more, here are 7 mobile apps that can be lifesavers when you’re pressed for time: 

Mint: Money Manager, Budget & Personal Finance

From Intuit, the makers of TurboTax, QuickBooks and Quicken, Mint gathers all your financial information into one place and automatically categorizes all of your transactions, giving you the whole picture in a way that’s easy to view and understand. You can add the accounts, cards and bills you’d like, then see how much money you have, pay bills, receive alerts and reminders, track your spending patterns, investments and more. Mint is great for women who need a little assistance to keep their finances organized and want to create and maintain a monthly budget for you and/or your family.

Mint is available online or you can download the mobile app on iPhone, Android, Windows Phone and Amazon for free.

Dragon Mobile Assistant

Don’t have time to constantly write emails and texts, add reminders or even do the occasional social media update? Dragon can essentially be your virtual personal assistant — and does a much better job then Siri. The app can quickly recognize and transcribe your words, then it will create and send emails and texts, create calendar reminders, and post updates to Facebook or Twitter. Dragon can also search the web, check traffic and weather, share your location and more — a true timesaver.

The Dragon Mobile Assistant app is available for free on Android and Dragon Dictation is available on iPhone.

Grocery iQ

Grocery IQ includes all the features you would want in a grocery app, including a barcode scanner, list sharing, and integrated coupons that can be emailed or added to your loyalty card. The app stores and organizes your grocery list, as well as tallies up your total bill before you get to the checkout counter. And, if you are like me and buy practically the same items each week, the favorites list will help you save time. You can also edit your list online and it will update automatically on the app.

Grocery IQ is available online or you can download the mobile app on iPhone and Android for free.

Allrecipes Dinner Spinner

Let’s face it — coming up with a dinner recipe every single night can be a daunting task. That’s where the Allrecipes Dinner Spinner comes in. The app gives you instant access to Allrecipes’ collection of member-shared recipes with step-by-step cooking instructions, photos, ratings and reviews. In addition, the Dinner Spinner allows you to keep track of what food items you have at home in a virtual pantry, scan items at the grocery store with your smartphone to find recipes that you can make with that item, or you can use the Dinner Spinner (on iPhone only) to have the app create a recipe for you.

The Allrecipes Dinner Spinner app is available for free on iPhone, Android, Windows Phone 7.

Find My iPhone & Find My Android Phone!

We take our phones with us everywhere these days, so it’s inevitable that we may eventually forget or lose them. Regardless if your phone was left at a restaurant, movie theater, or your child is just playing hide-and-seek with it, Find My Phone apps makes it easy to pinpoint the location of a missing phone so you can easily retrieve it.

Find My iPhone is available for Apple devices and Find My Android Phone! is available for Android smartphones.

MyFitnessPal

Whether you are looking to lose or maintain your weight or simply see how many calories you burned during your last workout, the MyFitnessPal app makes it easy to log your food and exercise from anywhere. Plus, all updates you make on your iPhone or Android devices will automatically be synched with the website platform (and vice versa) so you can see your progress at anytime.

MyFitnessPal is available online or you can download the mobile app for free on iPhone, Android and Windows Phone.

Perfect365 – One-Tap Makeover

Last, but certainly not least, is the beautifying Perfect365 app. We’ve all had those days when your photos are plagued with dark circles under your eyes or maybe you just didn’t have time to put on makeup at all. This wonderful app lets you easily add or enhance your makeup, erase under-eye circles, brighten and smooth our your skin, whitening your teeth, remove any blemishes, and you can even try out a new hairstyle. It just takes a couple minutes and the results look quite natural. And, if you really like one of the touched-up photos, you have the option to purchase the high-rise version so you can have it printed and framed.

The Perfect365 app is available for free on iPhone, Android and Windows Phone or you can download it on PC or Mac for $49.99.

Although this just grazes the surface when it comes to all of the great mobile apps that are available, utilizing just one of the seven options is sure to make a woman’s busy and face-paced life just that much easier.

The post 7 Mobile Apps That Can Help Make a Woman’s Life Easier appeared first on Mobile Marketing Watch.

“We warmly congratulate all those honored today,” John Hoffman, CEO of the GSMA, said during the ceremony. “The GSMA is very proud to be celebrating the 20th anniversary of the Global Mobile Awards, which provide an outstanding platform to recognise world leaders in mobile innovation and diversity. It is an incredible achievement to have been announced as a Global Mobile Award winner today, as the high calibre of entries is a true reflection of the dynamic, creative and inventive thinking that will drive our industry towards the next 20 years.”

Among the most recognizable winners of the 2015 Global Mobile Awards are:

Best Mobile Innovation for Health
Trice Imaging & Qualcomm Wireless Reach for Mobile Ultrasound Patrol

The NFC & Mobile Money Award
Dialog Axiata for eZ Cash

Best Use of Mobile for Retail, Brands & Commerce
Etisalat for Connected Commerce

Best Mobile Innovation for the ‘Internet of Things’
Jasper for Cloud IoT Platform

The Mobile Connect Award for Best Authentication & Identity Solution
Etisalat for Mobile Connect

Best Mobile Enabled Consumer Electronics Device
ZTE for Smart Projector

Best Mobile Service or App for Enterprise
Citi for CitiDirect BE Mobile

Best Mobile Service or App for Consumers
Bharti Airtel for One Touch Internet

Best Mobile Cloud Service or App
AirWatch for Enterprise Mobility Management

Best Mobile Advertising or Marketing
Mnet Mobile for Game On

Best Smartphone
Apple iPhone 6
LG G3

Best Low Cost Smartphone
Motorola Moto E

Best Mobile Tablet
Microsoft Surface Pro 3

Best Wearable Mobile Technology
Motorola Mobility for the Moto 360

The full list of winners and finalists for the 2015 Global Mobile Awards is available here.

The post GSMA Touts Winners of the 2015 Global Mobile Awards appeared first on Mobile Marketing Watch.

This is the attention-grabbing headlines and overarching finding of the report “The Wearable Healthcare Revolution,” by Swiss research firm Soreon Research, details of which were shared with MMW on Wednesday.

In Soreon Research’s view, smart wearables, a set of sensors attached to the body with a direct link to smart devices, are the most industry-disrupting innovation as well as a major opportunity to transform the healthcare system.

“Soreon’s researchers predict that the lion’s share of the reduction in mortality will be due to in-hospital monitoring (up to 700,000 avoided cases),” the report summary reads. “Currently, when patients move from intensive care units, monitoring is reduced drastically, leaving patients vulnerable.”

In particular, the monitoring of cardiovascular diseases (coronary heart disease, hypertension, stroke, heart failure and others) by smart wearables could prevent 230,000 deaths.

“New wearable technology can easily extend monitoring functions beyond the intensive care unit and alert medical professionals to any follow-on medical problems a patient may develop. Hundreds of thousands of lives could be saved as a result,” says Pascal Koenig, Research Director at Soreon. “Two other areas where innovative wearable healthcare products could have major benefits are cardiovascular conditions and obesity.”

To learn more about the report or to order the complete document, click here.

The post Why Wearables Could Be a Life Saver By 2020 appeared first on Mobile Marketing Watch.

The organization is launching a new series, Healthcare + UX.

Healthcare + UX: Improving the Quality of Healthcare Experience is scheduled for Wednesday, June 11th at 7:00 PM at Courtyard Los Angeles in Sherman Oaks, California.

According to event organizers, healthcare is growing immensely more complex in 2014 with an ever-widening pool of stakeholders ranging from hospitals and physicians, to startup makers of mHealth solutions and the FDA itself.

All told, the rapidly evolving dynamics of and players within the healthcare industry are altering the landscape of healthcare forever and raising important questions in the process:

How does a patient or a caregiver navigate this maze to get the best possible care? And, the most appropriate doctor? Or, how does one get a claim successfully processed…without pain! How does a consumer access the most relevant health information?

Those behind The Los Angeles User Experience Meetup believe that “product design / UX design will change healthcare.”

So if you’re in L.A. and want to join the discussion and begin influencing people’s experience in healthcare, check out the Healthcare + UX MeetUp next week.

To learn more about the event and its speakers, click here.

The post mobileStorm Sponsoring Healthcare + UX MeetUp appeared first on Mobile Marketing Watch.

The titles include: ALL YOU, Coastal Living, Cooking Light, Entertainment Weekly, ESSENCE, FORTUNE, Golf Magazine, Health, InStyle, Money, PEOPLE, People En Español, People StyleWatch, REAL SIMPLE, Southern Living, SPORTS ILLUSTRATED, Sports Illustrated for Kids, Sunset, This Old House, and TIME.

Existing print subscribers will be able to access the digital editions at no additional cost and single issue copies will also be available.

“We are thrilled to bring our entire U.S. portfolio to Newsstand. It’s an important step toward fulfilling our goal of being everywhere consumers want us to be,” commented Laura Lang, Chief Executive Officer of Time Inc. “People love reading our digital magazines already on iPad and we are confident we can deliver an even greater consumer experience on Newsstand with digital subscriptions.”

“We think customers are going to love being able to subscribe to their favorite magazines from Time Inc. on Newsstand,” adds Eddy Cue, Apple’s senior vice president of Internet Software and Services. “Time Inc. has designed all 20 titles, including Sports Illustrated and People, to look incredible on iPad.”

The post The ‘Time’ is Right for Apple’s Digital Subscriptions appeared first on Mobile Marketing Watch.