Digital Ads Finally Get Out From Under the Plumbing
The following is a guest contributed post by Daniel Meehan, CEO at PadSquad. Why has digital advertising always been approached…
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Why Gamified Media is the Key to Winning in the Age of Amazon
The following is a guest contributed post by Mark Cullinane, SVP & GM Digital at Publishers Clearing House. At first…
The Emerging Marketing Intent Graph: How to Understand and Manage Consumer Preferences
The following is a guest contributed post by Sameer Patel is the CEO of Kahuna The battleground for understanding and…
Tech Advertising Is Actually to Change More This Year
The following is a guest contributed post by Ivan Guzenko, the CEO of SmartyAds. Marketing, for the most part, deals…
Mobile Ads for the On-Demand Era– At Scale?
The following is a guest contributed post by AdColony‘s VP of product marketing, Andrew Dubatowka. Advertising has always gotten a…
Cloud Eight Years Later: ‘Inflated Expectations’ to Enterprise Adoption
The following is a guest contributed post from Justin Augat, Head of Product Marketing at Virtustream It is 2018 and…
Time for Marketers to Conduct an Annual Review of Their Strategies and Tactics
The following is a guest contributed post by Seamas Egan, Director of Marketing and Sales at Campaigner. It’s officially time…
Report: Are Marketers in for a Year of Facebook and Predictive Analytics? You Bet!
The following is a guest contributed post by Seamas Egan, Director of Marketing and Sales at Campaigner. It’s officially time…
Education is the Key to Success in Mobile
The following is a guest contributed post by Jocelyn Sheltraw, Senior Director, Mobile of Rubicon Project. The latest numbers are…
2018: Can Brands Survive the Post-App Economy on a Mobile First Planet?
The following is a guest contributed post by Oisin Lunny, Chief Evangelist at OpenMarket. We often hear companies describe themselves…