The team at hibu, a provider of digital marketing solutions, recently shared with MMW its latest survey results that show U.S. small and medium-sized businesses (SMBs) could be missing out on $1 trillion in annual revenue by not having websites that can be easily viewed and navigated on mobile phones and tablets.
According to the survey results:
- U.S. SMBs predict that mobile-optimized sales revenues will grow by 630% in the next year
- Even so, only 9% of U.S. SMBs have mobile-optimized websites, and just 3% have websites that can handle mobile transactions
- And of SMBs without mobile-optimized websites, only 12% plan to get one in the next 12-18 months.
To help put the data in perspective, hibu published the following infographic highlighting why mobile has never been a more important resource for small businesses in the United States than it is today.